The rise of technology has brought about an undeniable shift in the way healthcare professional customers want pharma to communicate with them.
In this episode of TWO MINUTE MATTERS, Christine delves into this shift and shares how healthcare professional customers have become far more discerning about receiving what they perceive as “self-serving” communications.
Learn more about approaching this shift by following us on social media and signing up for our email list. We’ll be sharing lots of beneficial tools and thoughts about how to build your best digital footprint and earn loyalty for your brand.