Before we fall asleep each night we ask, "Did our work today really matter?"
We’re in this business because we believe in the power of medicine to change people’s lives for the better. Every day since October 21, 2013, we have helped market healthcare products in a persuasive, responsible way so healthcare professionals can communicate more effectively and patients can make sense of their condition and its treatment.
We say we’re in the business of making medicine matter, but we can’t do this world-changing work on our own. We need close partnerships with our healthcare brand partners — people like you who work late every night, respond to emails at all hours and are on a first name basis with airport staff, all so they can make medicine matter, too.
We think you’re a lot like us. So when your head hits the pillow and you ask “Did what I do today matter?” we’re here to make sure you can say, “Damnit, yes it did.”
“When people at cocktail parties say to me, ‘Aren’t you just making pamphlets to give to doctors so you can sell more drugs?’ I take a deep breath, smile, and say, “Nope. I’m helping people with diabetes. Children with ADHD. People whose pain medication has led to opioid addiction. Come to think of it, you probably know someone I’ve helped.’”